Mike Proulx

Mike leads Hill Holliday’s Digital Strategy team with a passionate eye towards cross-channel integration, strong online anchors, and brand democratization through social media. Mike is fascinated by the impact of media convergence and believes that 1+1 can equal 3 when marketers are determined to break down the artificial boundaries of media channels and approach marketing as a harmonic experience.
You can also follow Mike on Twitter @McProulx or on his personal blog at www.mikeproulx.com.
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Posts by Mike:
- What the Connected TV Craze Means for Advertisers., 06 Sep 2010
- The Impact of Facebook Places on Foursquare, 18 Aug 2010
- Isn’t it really just about relationships?, 10 Aug 2010
- RESULTS: We “Check In” For Social Currency & Tips, 24 Jun 2010
- Top 5 Social Media Marketing Mistakes, 19 Jun 2010
- The Social Media 180 #mashablesummit, 09 Jun 2010
- Wired’s iPad Edition: An Advertising #fail?, 26 May 2010
- At 30 Years Old, Pac-Man Hasn’t Aged a Bit, 23 May 2010
- What is the ROI of Twitter? CMOs Are Asking the Wrong Question, 29 Apr 2010
- Facebook’s Platform Enhancements: The Implications for Brands, 23 Apr 2010
- The Serendipity of Foursquare #adclub, 05 Apr 2010
- What Is Your Brand’s Social Voice?, 13 Mar 2010
- Fragmenting Marketing? Digital vs. Social Media Agencies, 15 Feb 2010
- #brandbowl 2010: Is Pepsi the Real Winner?, 09 Feb 2010
- Social Media Should Not Stand Alone, 24 Jan 2010
- The Opportunity for Brands on Foursquare, 11 Jan 2010
- The (Domino’s) Pizza Turnaround – Is It Working?, 30 Dec 2009
- Tune Those Vocal Chords, 02 Dec 2009
- Last Night’s MITX Awards, 18 Nov 2009
- Who’s Fit To Lead? The Answer Is a Marketing Agency, 16 Nov 2009
- Generating Insights with Twitter Lists, 02 Nov 2009
- Online Video: It’s About the Content, 20 Oct 2009
- 2010: The Year of the eReader, 12 Oct 2009
- The Case to Tag TV Spots with URLs, 03 Oct 2009
- Live from the Gravity Summit, 31 Aug 2009
- Facebook Boom Over for Boomers?, 31 May 2009
- Why Optimizing for Search is More Important Than Ever, 26 Apr 2009
- Is Social Media Spending “Recession Resistant”?, 19 Mar 2009
- The Growing Impact of Social Media Influence, 15 Mar 2009

