Augmented Reality: Postcard From The Future

We will remember 2009 as the year that propelled augmented reality from the realms of science fiction movies and military heads-up displays and into the ad industry’s collective consciousness and the cover of Esquire. The year was capped nicely, too, by the announcement of Google Goggles, a new type of search that lets you submit a picture of something — a landmark, a book, or a logo — instead of typing in a usual text query.  Where will it all lead?  Maybe to a future like this; come back in December of 2019 to compare notes.

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Inspired by “The Magnifying Glass Approach to Augmented Reality Systems” (1995) and Mac Funamizu’s concept; designed by Eric Fensterheim (intern, media design).

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2 Responses to “Augmented Reality: Postcard From The Future”

  1. [...] I’ve always thought windows have a tremendous potential to become an important screen medium, and it looks like the right pieces of technology are slowly coming together. We played around with a few ideas, mostly around windows as AR displays. Here are some of them. [...]

  2. Social comments and analytics for this post…

    This post was mentioned on Twitter by pyesawichjr: Augmented reality display inspiration from Hill Holiday: http://bit.ly/7jnMm8. #AR #OOH…

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