More notes from the second day of the National Association of Television Program Executives conference in Las Vegas (see the first day’s notes here):

• Jordan Hoffner, head of news and premium content partnerships at Google Video, said that while are were many one-off efforts, there’s still no scalable automated solution that would deliver content and advertising across multiple platforms and allow people to make money consistently and not just grab whatever they can at the moment. This scalable solution is something Google is working on, which explains Google’s forays into print, radio and, judging by their recent patent application, into outdoor media.

• Hoffner also mentioned this press release from last November: “YouTube boosts ratings for shows uploaded onto the service.”

• CNET’s editor Brian Cooley talked about new devices that were bound to change the media business. The devices fall into four categories: those that bring television to phones and to cars, internet to TV sets, and high-definition DVDs. He also talked about “skip inventory” technologies that will allow showing related still ads over fast-forwarded commercials on DVRed shows. One such device is the new TiVo Series 3. He also said that it’s not the ad spots themselves that people don’t like — the spots are actually good content — it’s how they are scheduled to disrupt whatever people are watching at the moment.

• Here are some shorthand notes from the panel titled “Putting the Power of Fan Cultures to Work for You” at the Wonderland blog. I’ll write more about the whole fans and brands relationship in a future post.