Mike Proulx

Mike leads Hill Holliday’s Digital Strategy team with a focus on cross-channel integration, emerging & social media. Mike is fascinated by the impact of media convergence (especially Web + TV) and believes that 1+1 can equal 3 when marketers are determined to break down the artificial boundaries of media channels.

Mike has spent the last 15 years working at various interactive, high-tech, and new media companies on the agency-side, client-side, and as an entrepreneur. Prior to Hill Holliday, Mike was most recently at Digital Influence Group (a social media marketing agency). He holds a Masters degree in Computer Information Systems from Bentley University.

Mike has spoken at dozens of events and contributed to Business Week. He conceived, produced, directed, and co-host the TVnext summit which took place in early 2011.

Mike is the co-author of the book Social TV which will be available in book stores on February 28, 2012.

You can also follow Mike on Twitter @McProulx or on his personal blog at www.mikeproulx.com.