News Archive:

May 2012
Pigheaded Demopublicans Dunkin’ Donuts teams up with Sony Pictures Bank of America picks Hill Holliday as key advertising agency 5 Creativity Boosters... Privacy and the Mobile Landscape Online Video Ad Summit Speakers Friday Forum Series: Lance Jensen
April 2012
IPG Posts Uptick, Growth Led By Asia-Pacific Bully Boy Distillers Launches a Scavenger Hunt The Ad Game Dunkin' Donuts concocts social media buzz via interactive mobile campaign Oxfam Releases Satirical Video in Food Aid Reform Push Oxfam America: Food Fight Assessing Content's Central Role In Brand Marketing Merrell, Outdoor-Apparel Maker, Hires HiIl Holliday Digital Marketing Terms for Dummies: Social TV John Hancock: Fenway Park Billboard NBCU Gathers Who's Who in Social TV John Hancock Promises 'You Are Not Alone'
March 2012
Hill Holliday Partners For Audience Ad of the Day: John Hancock Mad Men Then & Now The Future of Social TV: Inside Newsweek's Mad Men Issue Behind the Music Hill Holliday Goes Minimal New Opening Day MLB Spots Dunkin’ Gets the Mad Men Treatment Behind the Music Tina Brown: The Mad Men Issue After ‘Mad Men’ Drought, Hoping to Slake a Thirst New Liberty Mutual ad gives special effects a workout Thumbs up for mobile hitchhiking game’s prospects Social TV - Teaching an Old Medium New Tricks Hill Holliday Selects 12 Startups as Part of Beacon Program Hill Holliday names Project Beacon partners
February 2012
TV's Future Explored at Hill Holliday Event TV gets social, thanks to web Social Network Discussions Drive TV Tune-in and Loyalty, TVGuide.com Research Says ChoiceStream Launches CRUNCH Video Content at the Beginning of the Future Social TV Book Now Available The Race for the Second Screen Crazy Mom and Silent Dad Return Breaking Down the Top Superbowl Commercials Superbowl Action Moves Beyond TV Screen Hill Holliday Announces Lineup for TVnext 2012 Boston ad biz Super Bowl drought continues
January 2012
Hill Holliday’s Karen Kaplan will chair the Greater Boston Chamber of Commerce How Two ‘Cave’ Men Brought Major League Baseball Into the Social Media Age Full Service Agency: Hill Holliday Medialets Launches Private Marketplace to Transform Mobile Ad Buying All Eyes on Social TV Cigna: New Year's Non-Resolution
December 2011
Cigna Says Forget New Year's Resolutions 2011 a banner year for Boston ad agencies The Future of Digital Advertising: Math + Magic A Digital Creative Revolution Will Ignite in 2012 Even More Thankful Post- Thanksgiving Search for cast of new-look Fan Cave begins Google and TV: Playing to Win
November 2011
Media All-Stars: Cindy Stockwell & Adam Cahill Inside the ‘Social TV’ book, now available for pre-order Inspiration & Insight From Hill Holliday Creative Director Media Maven Hill Holliday Named Media Agency of the Year: Full Service Agency Hill Holliday Announces Content Conference Top Places to Work Does Klout Count?
October 2011
Hill Holliday's Riche Zamor on the Facebook Like Bubble Hill Holliday Wins Oxfam America Account MLB's Fan Cave Takes Stock of First Year News From the Advertising Industry Bold Commercials and Flavors Aim to Spice Up Chili’s Brand
September 2011
MLB Fan Cave Wins OMMA Is An Online GRP Needed For Online Video Advertising? Go You: Cigna Promotes 'One of a Kind' Health Insurance Coverage Cigna's New Campaign Hill Holliday Launches Beacon: A New Program Aimed at Bringing Brands & Startups Together Consumers Approved of Many 9/11 Spots Hill Holliday CEO Criticizes Anheuser-Bush 9/11 Spot Dunkin’ Donuts Brews Up Sponsorship with ESPN Social media advice for job-seekers, from CEOs, HR execs & recruiters Hill Holliday to Host "The Pitch"
August 2011
Social TV Book: An Interview with IntoNow's Adam Cahan Hill Holliday's Shetty on Branding on the Internet Best Places to Work Cleaning up Crime in Boston Dunkin’ Donuts Opens Shop in Sims’ Universe Massachusetts' digital domination: It's closer than you think Pan Am Brands ready for prime-time takeoff Why Some Advertising Agencies Aren't Buying 'The Pitch'
July 2011
Adweek - Media Plan of the Year How Brands Can Win By Respecting Your Online Privacy Texting Tips Help Police Solve Homicides Digital Media 3.0 Baseball Fan's Dream is Two Guys' Job
June 2011
Hill Holliday Promotes Two Key Account Leaders Out to Launch Dunkin Donuts And Captain America – Could This Be The Greatest Movie Tie In TV Ad Of All Time? Hill Holliday Expands Shetty's Role Bruins Crooner Wows Hill Holliday Mike Sheehan on the Bruins' Marketing Power Baba Shetty Accepts Webby for Responsibility Project Hill Holliday Discusses New Platform Media Practice For Digital Prepare for TV Chaos
May 2011
CMO Strategy 7 Ways Ad Agency Pros Stay on Top of Social Media Trends Adam Cahill on "The Agency as VC" Catching up with Lance Jensen Liberty Mutual Celebrates Freedom Riders Big Papi's New York State of Mind Social TV Hiring of College Graduates Up Social Media Increasingly Important to Ad Houses Sox stars make pitch for Dunkin’ MLB Looks Beyond Baseball to Reel in New Audiences Online Adam Cahill on sponsored content The Royal Wedding - from the Fan Cave
April 2011
An Epic Campaign Can Change Your Career Great Wolf Resorts Selects Hill Holliday Digital Advertising Growth Outpacing Traditional Mediums Liberty Mutual's Paul Alexander Reviews Responsibility Project Live from Hill Holliday Merrill Lynch Evolves Brand Platform Cigna Taps Hill Holliday How Social Media Is Making TV Better
March 2011
Brian Wilson's Epic Beard MLB Pays 'Cave' Man to Watch Every Game MLB launches the Fan Cave In Bid for Young Viewers, Baseball Ads Swap Action for Funny Videos Connors To Be Inducted Into Advertising Hall of Fame Starting Up in Hard Times Liberty Mutual: Anthem 3 Getting Social Now! Liberty Mutual Insures Ad Panel Victory Liberty Mutual Most Effective Auto Insurance Advertiser In Last Year Until the Final Four, There Will Be Ads Galore
January 2011
Hill Holliday to Host Summit Exploring New Era of Television
December 2010
Modernista Founder Lance Jensen Heads to Hill Holliday
November 2010
Hill Holliday Awarded Supercuts Media AOR Busines Hill Holliday Wins Supercuts Media Business Truth in Advertising The Best Perks At the Top Places to Work The New Faces of Social Media
October 2010
Liberty Mutual Launches Apple iAd Campaign Committing to Acts of Kindness on the Go The Future of Advertising: How Technology Is Transforming Consumer Engagement Media All-Stars 2010 The Mad Men Factor Hill Holliday Named Major League Baseball Agency of Record MLB Hires Hill Holliday for Creative, Media FutureM Confirms Boston is the Epicenter of ‘What’s Next in Marketing’
September 2010
Building a Creative Organization
July 2010
Boston Police Launch Ice Cream Truck Initiative Boston Police Launch "Operation Hoodsie Cup" Hub Police Hope to Build Community Relations With Operation Hoodsie Cup Boston Police Department debuts cool new idea for kids The City of Boston and the Boston Police Department Launch “Operation Hoodsie Cup” Offering Sweet Relief from the Summer Heat And an Opportunity to Engage with Boston’s Youth Have A Hoodsie, Stop Crime Five Things 'Jersey Shore' Taught My Agency About Social Media Danny Glover Directs, Stars In Short Film "Second Line" For The Responsibility Project Bank of America debuting TV spot during All-Star game Bank of America Will Keep All-Star Game Viewers in Stitches
June 2010
Top Five Social Media Marketing Mistakes Never Mind a Loaf of Bread and a Jug of Wine, Times Square Gets Doughnuts and Coffee Why Banner Ads Aren't More Lovable
May 2010
Hill Holliday adds execs to digital team Hill Holliday Makes Two Senior-level Strategic Hires to Support Strong Growth in Digital Practice Hill Holliday's digital practice makes key hires If Consumer Is Your Agency, It's Time for a Review Google's Next Challenge: Display Ads Bank of America's US Trust Launches Advertising Campaign
April 2010
Hill Holliday Healthcare Group Apple to Charge a Premium to Put Ads in Mobile Apps Apple to Charge $1M for iAd Packages; Launch Advertisers to Pay $10M Top U.S. Advertising Agencies Liberty Mutual Re-launches Responsibility Project Website Apple iAd Team Visits Hill Holliday Agency, Shares Details The Biggest Winners: Companies Find Healthier Employees Drive Premium Relief Time is Now for Boston Firms’ Interactive iPad Ads Liberty Mutual Announces Interactive Advertising in Time Magazine’s History-making Debut iPad Issue Liberty Mutual Ads Set for Time's iPad Edition Liberty Mutual Embraces iPad
March 2010
Hill Holliday Taps Herbert as Chief Strategy Officer Boston Business Journal: Hill Holliday hires chief strategy officer I, A Bee: Agencies Must Reinvent
February 2010
NYT: Campaigns Big Enough to Open With Olympics AdExchanger: Avoiding the Sophomore Slump
January 2010
The Boston Globe: You Have Your Foot in The Door. How to Keep it There
November 2009
The Boston Globe: The Globe 100's Top Places to Work The Boston Globe: Charting The Course for Better Times
October 2009
The Boston Globe: Al Truism in Prime Time Brandweek: A Year After Implosion, Merrill's Bull Is Back
September 2009
Businesswire: Hill Holliday Creates Integrated Production & Technology Group to Deliver Unrivaled Large-Scale Campaigns The Boston Globe: Hill Holliday Integrates Production Capabilities
July 2009
The Boston Globe: Product Ad's Gain More Screen Time
June 2009
ABC News: Top 7 Smart Phone Applications to Make Your Life Easier The Boston Globe: Dunkin’ Donuts Unveils 99 Cent Breakfast
April 2009
Forbes: Beyond The Recession: What Will Consumers Want
March 2009
The New York Times: An Insurer’s Family Drama The New York Times: For a Shoe Brand, a Choice, Not an Echo
January 2009
BusinessWeek: Analysis: Mike Sheehan on Taking Over The New York Times: Wishin’ and Hopin’ (and Dunkin’)